Fitbit is a leader and innovator in the world of wearable technology, which is why their products are always in such high demand. Unfortunately, this also means that they are always at the center of the latest rumors. Their commitment to perfection and excellence not only sets them apart from the competition, but it also keeps them in the spotlight and makes them the talk of the town.
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Right now they are making major headlines thanks to three of their biggest sellers: the Blaze, Charge 2, and Alta HR, as well as with some of their new partnerships. From the “too crazy to be true” whispers to the “crazy but real” ones we have all the latest Fitbit rumors to share with you, so you know what’s new and what’s true in the world of Fitbit.
We’re heading to CES in January 2018! Stay tuned for our live updates on all the latest and greatest in fitness technology.
Table of Contents
- 1 Latest New Fitbit Products 2017
- 2 Fitbit 2017 Latest Rumors, News, and Announcements
Latest New Fitbit Products 2017
Alta HR – the first new Fitbit in 2017
Featuring a polished, chic look, it delivers regarding style and function. Building on the original Alta, they added components such as heart rate monitoring and advanced sleep tracking for unparalleled performance. Of all the new features, the upgraded sleep tracking is what has everyone talking. The Alta HR is the only device to monitor heart rate while you sleep, for an in-depth analysis you can’t get elsewhere. Also, it doesn’t just track how long you sleep, but how long you remain in each sleep cycle stage. There are 5 stages, and the duration of each one plays a significant role in your sleep quality.
The Alta HR understands that and will help you get a better nights sleep by tracking your movements and minutes in each stage. Every morning you can view your stats in their app. Fitbit grouped similar sleep stages to simplify and better organize your data. This information is invaluable; sleep allows your body to replenish and rejuvenate, so being able to improve it is great.
Fitbit 2017 Latest Rumors, News, and Announcements
Coming This Fall: Ionic, Flyer, and Aria 2
Exciting news this week! Fitbit announced not one, not two, but THREE new products set to launch this fall.
The tech world has been buzzing ever since the leak of the super smartwatch code named “Higgs” earlier this year. Would it replace the current Blaze? Would it have the improvements the Surge so desperately needed? How would Fitbit’s acquisition of smartwatch companies Pebble and Vector impact the new product? We finally have some answers!
The Ionic is now available (you can order here!), and an Adidas special edition version will drop in 2018.
The details are pretty exciting. Here are some of the features of the Ionic:
- Water Resistant: The Ionic is water resistant up to 50 meters and counts laps
- GPS: Fitbit says the integrated GPS is delivered through industry-leading technology, so you can count on all the benefits of GPS (including elevation, split times, and maps) right on your wrist
- Notifications: The new Ionic includes all the smart notifications you expect from a smartwatch, including phone, Facebook, email, and more
- Music: Leave the phone at home and listen to up to 300 songs from the Ionic. Or, stream from Pandora
Each of these exciting features (and plenty others) make the Ionic something to be excited about. And, with an initial price tag of $299, it can directly compete with Apple smartwatches.
The Ionic will have a new sensor for a more comprehensive look at your overall health, as well as an improved PurePulse technology for greater accuracy in heart rate tracking and related data.
Fitbit has made it simple to leave your phone and wallet at home. The Ionic has everything you could possibly need: music, personal training through Fitbit Coach, GPS, and integrated Fitbit Pay, which enables you to make purchases right from your smartwatch.
Plus, the Ionic will still have a great battery life (4 days), automatic running detection (which also automatically pauses), available accessories, and lots more. We’re impressed by the specs and potentials of this upcoming device.
The rumors about Fitbit wireless headphones are also true: Fitbit’s second product announcement goes hand in hand with the Ionic. The Fitbit Flyer works seamlessly with the new Ionic smartwatch and will also be available in October.
Designed to be a partner to the Ionic, the Flyer also works with other Bluetooth compatible devices plus personal assistants (Siri, etc.). Features and design of the Flyer include:
- Rain, splash, and sweatproof thanks to a durable hydrophobic nano-coating
- AAC wireless codec and Passive Noise Isolation for great sound quality
- Comfortable, durable design for all day wear between different devices
- Up to 6 hours of play time
The original list price for the Flyer is $129, so they are priced competitively for wireless earbuds. They are offered in two colors: Lunar Gray and Nightfall Blue.
Completing the trifecta of new healthy living tools from Fitbit is the newly redesigned Aria 2. The Aria 2 is a Bluetooth compatible Wi-Fi smart scale, and it’s easy to integrate with the new Ionic.
The Aria 2 syncs with the Fitbit app and provides tracking for BMI, weight, and more.
Fitbit redesigned the original Aria to include:
- Better accuracy
- Easy setup
- Improved interface and screen readability
- Support for multiple users
- Compatibility with other apps like MyFitnessPal (through Fitbit app)
The Aria 2 fits into Fitbit’s aim to help users focus on holistic health and make smarter lifestyle choices. It is available in black or white.
Fitbit Blaze/Surge 2 (2017) Rumors
Yahoo Finance has leaked out the upcoming Fitbit Super Smartmatch Code Named “Higgs”. Rumored retail price is around $300.
Designed to rival the Apple watch, it has a square face like the Blaze and will reportedly have GPS, heart rate monitoring, music storage, and a 4-day battery life, among other features. It’s expected to sell in the $300 range. Digital Trends is also running with this story, adding that the new watch will have improved sensors and software and is thought to be waterproof–a definite step up!
Several sources note that this smartwatch should have come out in the spring, but delays have pushed it out to fall. At this point, we should expect to see that drop here in the next few months, ahead of the holiday season.
This means that there are some steep discounts starting for the Blaze already. Click here to see the current Blaze price.
Earbuds: Coming Soon
And to go with all that and further compete with Apple, word is they will also be releasing a pair of Bluetooth earbuds similar to Apple’s Beats X buds. Wireless and lightweight, they are being branded as an accessory for the new smartwatch and are expected to sell for around $150.
Earlier in 2017
2/1/17: Fitbit recently acquired 2 of the newest, and by far, most innovative wearable companies: Pebble and Vector. Both of these companies showed a lot of promise, but a lack of funding caused them to sell to Fitbit, who is need of a makeover after not so flattering accusations and a lawsuit.
Fitbit Surge 2 or Blaze 2?
Rumor is, Fitbit will use the software and personnel obtained from the acquisition to create a new, luxury smartwatch. The rumored watch will be waterproof, have built-in GPS and a new screen design. It also may have an apps ecosystem.
Guess if the long-awaited one will be named as Fitbit Surge 2, Blaze 2, or an entirely new Fitbit name?
1/5/2017: More Fitbit News in CES 2017: to start, there is a new and improved Fitstar Personal Trainer app, which takes customization to a whole new level. With the new app, there is an extended exercise library, new trainers, and most importantly, improved, and personalized guidance.
Unlike the old version, with this new app, your data, including age, gender, and daily movements, are used to send recommendations for exercise frequency and types directly to your phone.In addition, there are some great updates coming for the Fitbit Blaze. Now, users will have access to 2 new features: Cardio Fitness Level and Relax guided breathing sessions. With Cardio fitness, your device will take your user profile, heart rate, and exercise data to compute your VO2 Max, then compare it to others in your age group to determine your fitness level.
With Relax guided breathing sessions, your device can teach you how to control your breathing and sync it with your heart beat. Through 2 and 5-minute sessions, as well as video and vibration cues, you can learn to breathe better, helping you to relax, control stress and improve health. I look forward to updating mine.
Finally, the Fitbit Community is also being enhanced, with FEED, a social feature that allows engaging more with others, sharing inspirational stories, badges and more. There are also new GROUPS, which finds groups that fit your interests, and access to Fitbit health experts. You can even find workouts in your area, making exercise easier than ever.
1/4/17: Press Day of CES 2017 had some exciting news for Fitbit users. It seems the company has been developing innovations to promote health and wellness in ways users have never seen. The announcement of new Works with Fitbit® partnerships, as well as a collaboration with Qualcomm Life’s 2net Platform to provide custom features for the Charge 2, are guaranteed to revolutionize the tracking industry and give users an experience they can’t find anywhere else.
The new Works with Fitbit® partnerships has Fitbit teaming up with Habit, Peloton, and VirZoom so Fitbit users can get customized nutrition plans, and sync VR bike rides and games, to elevate and expand exercise options.
In doing so, users have unlimited access to the tools necessary to reach and surpass, fitness and health goals. Unlike current apps, this partnership allows for full data integration, so information is 100% customized for the user.